Our nutritionally complete meals are based on the extensive research and the expertise of our food technicians and certified dietitians. Since our launch in 2014, we are constantly innovating to make the healthiest food possible.
Besides our own research, we formulate our recipes based on a large meta-analysis by established health and nutrition institutions such as the World Health Organization and the European Food Safety Authority.
We use sustainable ingredients which are naturally filled with the good stuff and fortify these where it adds a health benefit.
Most read
Choosing the perfect Jimmy Joy Meal
Jimmy Joy: One Meal With 172 Health Benefits
Complete foods: 3 Common Myths Debunked
Jimmy Joy's ingredients explained: what goes into your Plenny meals?
Research & Nutrition
Introduction to Macronutrients
Introduction to Micronutrients
Jimmy Joy: One Meal With 172 Health Benefits
The Science Behind Feeling Full and Hungry
Is Skipping Breakfast Bad For You?
Complete Guide to Intermittent Fasting
Food Coma Causes And Prevention
Food Cravings and Mindful Eating
Comparison of blood glucose response between Plenny Bar and Huel Bar over the course of 135 minutes
Comparison of Blood Glucose Response Between Jimmy Joy Plenny Shake and white bread over 120 minutes
How Does Jimmy Joy Perform Their Quality Assurance?
Complete foods: 3 Common Myths Debunked
Common Nutrient Deficiencies You Might Be Struggling With
Unlearning the Myths About Processed Foods
How to Read (Jimmy Joy’s) Nutritional Labels
Training & Weight Management
Complete Guide to Weight Maintenance
Liquid Diets: Weight Gain and Weight Loss Made Easy
Guide to getting the most out of your pre- and post-workout
How much protein do you really need?
10 Simple Tips for Successful Portion Control
Health
How to Support Your Immune System
How to keep your heart happy and healthy
Liquid Diet Tips for Broken Jaw, Eating Disorders, and More
Diabetes-friendly Meal Replacement Shakes To Make Your Life Easier
Acne & Wrinkles: Can Your Diet Affect Your Skin?
Product formulas explained
Plenny Shake v2.1 to v3.0: What changed?
Plenny Shake Active v1.0 to v3.0: What changed?
Ingredients
Everything You Need to Know About Soy
Pre- and probiotics: The guide to a healthy gut
Lactose: Is It Good or Bad for You?
Caffeine and L-Theanine: The Good the Bad and the Myths
Guide to Bioavailability: How well are vitamins and minerals in Jimmy Joy absorbed?
Jimmy Joy's ingredients explained: what goes into your Plenny meals?
Natural vs Artificial Flavouring: Which One is Better?
Lifestyle & User cases
Lee ate nothing but Plenny Shake for 6 months and did blood tests
Getting ripped with Plenny Shake
How a 100% Plenny Shake challenge became a 3-year habit
The Science Behind Forming Habits
How To Get Yourself Together and Stop Procrastinating
Rowing across the Atlantic, a Plenny Shake powered world record
4 Ways to Pimp Your Oatmeal Shake for Breakfast
Guide to Doing Meal Replacement Shakes Right
I got 99 problems but my Plenny Shake ain’t one
Guide to living longer than 100 years
Vegan Travel Food: The Easy Guide to Travelling as a Vegan
What's the Difference Between Protein Shakes, Meal Replacement Shakes, and Meal Shakes?
Sustainability
5 science-based reasons to switch to a plant-based diet
The Ins and Outs of Climate Change Pt.1
Climate Change Pt. II: Why we don't care
Reduce, reuse, recycle: breaking down our packaging
Plenny Shake Recipes
Overview of Plenny Shake cooking recipes
