"Breakfast is actually pleasant – an oaty, strawberry smoothie. Five hours later, not too hungry"

    What is Jimmy Joy?

    Complete, easy and affordable food with minimal impact on the planet.

    It is vital for our health and happiness to eat nutritious food, but our busy lives can make that challenging. So what we need is a meal that is nutritionally complete and convenient. A meal that has the right amount of protein, essential fats, carbohydrates, vitamins, and minerals.


    Our meals have 100% of all recommended nutrients but that’s not all. We use sustainable, natural ingredients with high bioavailability, use real fruit as flavoring and make sure it’s as tasty as a milkshake.


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    Why do we need Jimmy Joy?

    To eat healthy when time is short

    Our convenient and complete meals are perfect if you want to save time and money, reduce your meat consumption, improve your diet, or lose some weight. But don’t take our word for it.


    Check out some of the 15.000+ customers reviews below:

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    100% nutritionally complete.

    Sustainable, natural ingredients for optimal nutrition.

    Our meals are real food. We use a fine blend of oats, soy, golden flaxseed, sunflower and a carefully selected mix of vitamins and minerals with high bioavailability. To provide you with all the carbohydrates, protein, fats, fibers, and all 27 essential micronutrients your body needs to stay awesome.


    But we do even more, we use natural plant-based ingredients, create taste with real fruit and rely on thorough scientific research such as that of the World Health Organization.

    Our story.

    Over 25 million meals sold to 88 countries.

    Jimmy Joy pioneers in creating nutritionally complete and sustainable food. We started in Europe in 2014 and continue to evolve to this day. Our mission is to make easy and tasty meals as healthy as scientifically possible so you have more time and energy to do what you love.


    About us